In his day, John the Baptist was what we might call a “big deal.” This man living in the desert, wearing clothes made from skins and living on locusts and wild honey was something special. We know he was because God’s Word tells us he was; any person called by God for a mission is something special. He must have been special, because the crowds thronged to the Jordan river to hear his message of repentance and to be baptized. He was a big enough deal that the Pharisees came out to harass and question him; John was a big enough deal to make them nervous.
John the Baptist, of course, understood just who he was and what his mission was. He was to “make straight the paths of the Lord.” When Jesus showed up this day, John immediately recognized and affirmed just exactly who Jesus was, “the Lamb of God, which taketh away the sin of the world.” In another gospel account, John the Baptist even said he, as big a deal as he was, was not even worthy to tie the shoe laces of Jesus.
How does the world react to Jesus today? Like John, we have seen the revelation of Him; we can all see it in the created world, and we can all read it in Scripture. We even have more than John the Baptist; we have history from the past and changed lives from today to testify of Jesus.
But, no, the world doesn’t react that way at all. “What sin?” we scream. “I don’t need some God to run MY life!” we yell. None of this matters. We have all sinned, and whether we own up to it or not matters not even a little bit. Jesus IS the lamb of God, come to take away the sins of the world, and each of us individually. Believe on Him today, and He will take away yours as well.